Define the partner’s customers, use cases, systems and commercial goals.
Partner-branded AI receptionist
Your platform relationship, powered by a receptionist named SANAA.
Software partners can present the experience through their own customer relationship without Book With AI branding. The receptionist remains SANAA, giving the service a consistent identity across conversations.
Direct answer
SANAA is partner-branded rather than completely anonymous white-label software. The partner can use its own platform branding, while the AI receptionist keeps the SANAA name and the technical integration is planned jointly.
Built for platform teams
- Vertical SaaS and business operating-system providers
- Scheduling, CRM, field-service and customer-experience platforms
- Software companies serving many independent customer businesses
- Product teams evaluating an embedded or partner-branded AI receptionist
What SANAA can support
- Multiple customer businesses under one software partnership
- External calendar and CRM reading and updates
- Phone numbers and telephony provided by the SANAA team
- Usage tracking and partner billing support
- Human call transfer to a number supplied by the business
- Partner branding while the receptionist keeps the SANAA name
Defined during discovery
API access, webhooks, authentication, customer-specific workflows, data isolation, security requirements, deployment and commercial terms are reviewed for the partner’s platform before implementation.
Integration journey
From platform discovery to a customer-ready receptionist.
Map calendars, CRM records, appointment actions, call routing and escalation.
Agree on authentication, data isolation, workflows, testing and deployment.
Launch a controlled integration, measure usage and expand customer access.
Why we use partner-branded language
Complete white-label typically means the underlying product identity disappears. SANAA keeps her receptionist name, so partner-branded integration is the more accurate description and avoids misleading software buyers.
Keep Book With AI out of the partner experience
SANAA originated within Book With AI, but software partners do not need to present their customer offering as a Book With AI product. Branding and customer communication are reviewed during partnership planning.
Define customer ownership clearly
Commercial terms should establish who sells the service, who supports each layer, who communicates with the customer, how usage is billed and what happens if the partnership changes.
Make the receptionist identity consistent
Keeping the SANAA name gives callers and business users a stable identity for the receptionist while allowing the surrounding product experience to reflect the partner’s brand.
Questions software teams ask
Integration FAQ
Is SANAA a public self-service API?
SANAA is currently offered through a managed integration process. API access, webhooks, authentication and implementation details are discussed with each software partner rather than promised as a one-size-fits-all public API.
Can a software company support multiple customer businesses?
Yes. SANAA can support a software-company relationship involving multiple customer accounts. The exact account hierarchy, permissions and rollout model are defined during integration discovery.
Can SANAA connect with external calendars and CRMs?
Yes. SANAA can read and update compatible external calendars and CRM systems. The available actions and source-of-truth rules are mapped with the partner before implementation.
Who provides the phone numbers and telephony?
The SANAA team provides the phone-number and telephony layer for the agreed deployment. Routing, coverage, escalation and number requirements are reviewed during planning.
Can partners use their own branding?
Yes. The experience can use partner branding without presenting it as Book With AI. The AI receptionist retains the SANAA name, so the accurate description is a partner-branded integration powered by SANAA rather than a completely anonymous white-label product.
What happens when SANAA needs a person?
SANAA can transfer the call to the human phone number the business provides, according to the escalation rules agreed for that customer workflow.
Continue researching SANAA for platforms
SANAA embedded partnership
Bring SANAA to the businesses your software already serves.
Tell us about your platform, customers and desired workflows. We will review the integration model with your team.
Discuss an integration