← All comparisons

Marketplace and salon software comparison

Book With AI vs FreshaWhich fits your beauty business?

An honest look at published pricing, everyday business tools and the SANAA AI receptionist difference.

Pricing and public product information checked October 19, 2026

The quick answer

The right choice depends on what you value most.

Book With AI has a lower published solo price than Fresha’s Independent plan and includes up to five staff members. Fresha may suit businesses that prioritize its established marketplace, point of sale and broad salon management suite.

Choose Book With AI if…

Small beauty teams seeking predictable pricing, focused operations and SANAA.

Consider Fresha if…

Salons that value Fresha’s marketplace reach and broad management and retail ecosystem.

Side-by-side

Book With AI vs Fresha

What to compareBook With AI + SANAAFresha
Published monthly price$14.99 per monthIndependent: $19.95; Team: $14.95 per bookable team member
Team pricingUp to 5 staff members includedPer-bookable-team-member pricing
Online bookingOnline booking built for beauty professionalsOnline booking and marketplace discovery
Client managementClient, appointment and business managementClient management, forms and reporting
PaymentsPayment tools within the beauty workflowPayments, point of sale and retail tools
MarketplaceDirect customer relationship focus20% one-time new-client fee, $6 minimum, when attributed to Fresha Marketplace
AI receptionistSANAA is designed for multilingual calls, appointment actions, questions and relevant service recommendationsFresha lists AI Concierge; the cited pricing page does not present the same language and call-action details described for SANAA
SANAA, the multilingual AI receptionist from Book With AI

Beyond the booking link

SANAA helps turn the call into an action.

SANAA is designed to answer customer calls, automatically detect and switch languages, book, reschedule or cancel appointments, answer business questions and recommend relevant services—so the front desk can keep moving even when you cannot pick up.

See how SANAA works

Questions to ask

Before choosing Book With AI or Fresha

Which option has the lower published monthly price?

Book With AI is $14.99 per month. Fresha lists Independent at $19.95 per month and Team at $14.95 per bookable team member per month. Its Marketplace new-client fee is listed as a one-time 20% commission with a $6 minimum.

Why compare SANAA with booking software?

Online booking covers customers who use the booking link. SANAA is designed for customers who call, ask questions or need help completing an appointment action through a conversation.

Is this comparison independent?

No. Book With AI publishes this page, so it is a first-party comparison. To make it useful, competitor facts link to the competitor’s official pricing page, the check date is visible, and the page states where the other platform may fit better.

Can prices or features change?

Yes. Software companies can change prices, promotions, limits and features. Review the linked official source before making a purchase decision.

Your next step

Try the operating system built around beauty professionals.

Book With AI

AI-powered operations for beauty professionals

Follow Book With AI

Talk to SANAA live